Careers:

Digital Marketing Manager/Data Analyst.

Location: Atlanta, GA Type: Full Time

Working at OxBlue

Our camera systems combine cutting-edge technology with extraordinary customer service to transform the ways stakeholders manage and market construction projects in virtually every industry. Our presence is global – with cameras monitoring jobsites on six continents – but our company is agile and responsive. We thrive on transparency and collaboration and offer a workplace where your ideas matter and your contributions are rewarded – we even have the Best & Brightest Companies to Work For™ Awards to back that up.

Digital Marketing Manager/Data Analyst

The Digital Marketing Manager/Data Analyst is responsible for using data analytics to determine the effectiveness of OxBlue’s digital marketing efforts, as well as perform a wide variety of metric-driven tasks including project managing HubSpot, running queries from CRM database, SEO monitoring, ROI analysis, CTR/open rate reporting, creating workflows, as well as collaborating with the Sales and Client Support departments to establish data-driven solutions that drive revenue.

Responsibilities

  • Manage HubSpot platform for marketing automation and sales enablement
  • Work with Director of Marketing and Director of Sales to project manage implementation of an automated lead scoring system
  • Run queries for email segmentation (using SQL or comparable)
  • Monitor SEO best practices and areas of improvements
  • Measure effectiveness of marketing efforts based on data and content performance, including click-through rate, open rate, performance of A/B testing
  • Format responsive e-mail and landing page content using HMTL, in-line CSS, CSS stylesheets, and HUBL
  • Perform ROI analysis on Marketing ventures
  • Monitor Google AdWords and pay-per-click page performance
  • Run ad hoc queries and searches (including for other departments, when needed)
  • Create and maintain HubSpot workflows and logic
  • Add alt text, keywords, and meta descriptions for blogs posts, landing pages, websites

Qualifications

  • Bachelor’s Degree or in Marketing, Business, Communications, Data Analytics, Computer Science, or comparable
  • Experience with the following programs:
    • HubSpot/HUBL or similar marketing automation platform
    • EXCEL (robust experience required)
    • SQL or comparable
    • Google AdWords
    • SEMrush or comparable
  • Familiarity with HTML, CSS, and CSS stylesheets
  • Knowledge of how to run queries from CRM database

Compensation and Perks

  • Health insurance paid 100% for employee and 50% for family
  • Dental insurance paid 100% for employee
  • 401k with company match
  • A fun work environment: casual dress, free snacks, complimentary massages, and great parties
  • Investment in your professional development with internal promotions, continuing education, and tuition reimbursement
  • Paid sabbatical program: 4 weeks every 5 years
  • An award-winning culture recognized for its high level of employee satisfaction
  • Long Term Disability paid 100% for employee
  • Life/AD&D

If you have what it takes and are looking for a company committed to the success of its clients and its people, we want to hear from you.

The above summary of benefits is subject to change and is for informational purposes only and does not create any contract rights to benefits.

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